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Brembo Unveils New Brake Pad Strategy - The BRAKE Report

Brembo, an automotive brake technology pioneer, is unveiling its new aftermarket pads strategy at the Automotive Aftermarket Products Expo (AAPEX) & Specialty Equipment Market Association (SEMA) show. The event kicks off on October 31, 2023, at the Las Vegas Convention Center.

Brembo’s innovation addresses the evolving automotive industry by ensuring vehicles maintain safe stopping capabilities, irrespective of the powertrains of the future. Their products emphasize increased environmental sustainability and cater to enthusiasts, automakers, and racetracks. The aim is to guarantee an optimal driving experience while progressively introducing greener products. Ceramic Pads

Brembo Unveils New Brake Pad Strategy - The BRAKE Report

Brembo’s groundbreaking aftermarket strategy caters to the ever-evolving needs of the automotive industry. By introducing performance-rich, environment-friendly brake solutions and showcasing their diverse product range at AAPEX and SEMA, including the braking system from the iconic Bugatti Bolide, Brembo remains at the forefront of brake technology. Their commitment to excellence and sustainability ensures they continue turning energy into inspiration for automakers and enthusiasts worldwide.

The BRAKE Report is an online media platform dedicated to the automotive and commercial vehicle brake segments. Our mission is to provide the global brake community with the latest news & headlines from around the industry.

Brembo Unveils New Brake Pad Strategy - The BRAKE Report

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